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Does Your Business Pass the
Sales Analysis test?
"The first step to Business
Development and Sales Growth
Currently
under construction May 12,
2007
I. BUSINESS SALES AND
MARKETING INVENTORY
The goal of this section is to
evaluate the selling foundation
of your business. These
questions reveal the strength
and weakness of a businesses
selling strategy. Use the check
box to answer each question. A
check indicates yes and an
unchecked box means no.
Remember, honesty is the best
policy for an accurate
evaluation.
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Business Sales and
Marketing Questions |
Answer |
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1 |
Do you
have a written mission
statement or a vision
statement for your
business? |
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2 |
Do you
use a Customer
Relationship Management
(CRM) software to manage
your business contacts? |
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3 |
Does your
sales program include a
email relationship
building strategy such
as email newsletters? |
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4 |
Do you
have a written sales
plan that contains both
offensive and defensive
sales strategies? |
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5 |
Do you
have a written, multiple
step sales process
specific to your
business for your sales
team to follow? |
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6 |
Do you
have a pro-active
referral system built
into your sales and
marketing program? |
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7 |
Do you
consult with a business
advisor or peers on a
regular basis to
evaluate your sales and
marketing program? |
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8 |
Do you
have a pro-active KEY
ACCOUNT program to
retain your top
customers as clients? |
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9 |
Is your
sales and marketing
program balanced to
include personalized
letters, email,
telephone and personal
visits? |
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10 |
Do you
have a system of
educating your customers
of new services to
improve your client
share of business? |
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II. SALES MANAGEMENT
EFFECTIVENESS INVENTORY
The goal of this section is to
evaluate Sales Management
effectiveness of business. These
questions reveal the strength
and weakness of sales
management. Use the check
box to answer each question. A
check indicates yes and an
unchecked box means no.
Remember, honesty is the best
policy for an accurate
evaluation.
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# |
Sales Management
Inventory Questions |
Answer |
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1 |
Do you
have an sales activity
system that
automatically monitors
your salesperson
activities? |
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2. |
Do you
follow a consistent
selling process that has
multiple steps so you
can monitor your sales
teams progress? |
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3. |
Does your
sales team spend too
much time on non-selling
activities instead of
seeing and contacting
customers? |
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4.
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Do you
have an accountability
program built into your
selling program so you
know how your sales team
is doing? |
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5. |
Do you
track and communicate
with prospects who
aren't ready to buy
TODAY, so you don't miss
opportunities? |
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6. |
Do you
have regular sales
meetings with your sales
team to assess and
improve their selling
skills? |
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7. |
Does your
selling program
automatically let you
know when a salesperson
drops the ball on a
sales opportunity? |
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8. |
Do your
sales team pro-actively
ask for and get
referrals on a
consistent basis?
(minimum once a month) |
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9 |
Does your
sales team have a formal
customer loyalty program
they follow to maintain
your client base? |
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10 |
Do you
have a system in place
that lets you know when
a salesperson does
something good? |
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III. SALESPERSON SALES
SKILLS INVENTORY
The goal of this section is to
evaluate the selling skills of a
salesperson. These questions
reveal the strength, weakness
and balance of a salesperson.
Use the check box to answer each
question. A check indicates yes
and an unchecked box means no.
Remember, honesty is the best
policy for an accurate
evaluation.
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# |
Sales Person Sales
Inventory Questions |
Answer |
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1 |
Do you
set daily, weekly and
monthly goals that are
reviewed with a sales
coach or sales manager? |
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2 |
Do you
have a personal USP
(Unique Selling
Proposition) you can
offer prospects and
customers if they ask? |
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3 |
Do you
have a memorized
elevator talk track you
can recite to someone
who asks what you do,
anytime, anywhere? |
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4 |
Do you
invest in yourself
professionally by
reading at least 30
minutes a day in selling
motivation or skills? |
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5 |
Do you
follow a personal or
company selling process
that has specific steps
you can recite or
diagram NOW? |
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6 |
Do you
have a system to track
and contact customers
who aren't ready to buy
from you right now? |
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7 |
Did you
send more than 10
personalized letters or
notes this past week? |
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8 |
Did you
have more than 10 new
appointments last week?
(new appointments with
new prospects) |
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9 |
Did you
turn in your last sales
activity reports on-time
and it took less than 15
minutes to prepare? |
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10 |
Do you
get good quality leads
from sales management on
a consistent basis? |
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Thank you for completing this
Sales Analysis form. We will
keep this information private
and will never share this
information. If you gave us your
contact information, we will
contact you for a FREE, NO
OBLIGATION, personal
consultation. If you want to
provide additional information,
please use the space below.
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